On November 21 GamificationLab will take place in Madrid and business executives and innovation directors will gather to evaluate and analyse the latest trends in gamification. And naturally, gamifeye.com is collaborating, bringing readers a 50% discount!

Gamification is taking root in Spain as one of the most innovative trends in recent years. GamificationLab has been set up in order to analyse the causes of this success and get to the bottom of how to implement gamification effectively in different business models.

The event will revolve around various success stories and the key principles that define a successful gamification system.

Gamification can be applied in a wide range of sectors, and for this reason this conference will host experts who are cutting out their professional career in sectors as wide-ranging as HR, education or marketing.

At GamificationLab we’ll be hearing from a host of gamification specialists, including:

• Juan Valera Mariscal, Director of People Development projects at Abilitae
• José Ángel Cano, CEO of Wonnova
• Iván Fanego, Social Media Strategist at Territorio Creativo
• Miguel Ángel Castejón, CTO of nomaders.com
• Alejandro Sánchez Acosta, Founder of eMobc

The main sponsor of the event is wonnova, an innovative startup comprised of an international team of professionals specialised in the application of gamification techniques in all different kinds of sectors. In addition, GamificationLab is being supported by high profile Spanish media companies wwwhatsnew, compunoticias, loogic, and of course by Gamifeye in the UK.

GamificationLab will take place on Wednesday, 21 November 2012 and will run from 9:00am until 2:00pm.

The event is directed at all sorts of professionals, executives and innovation directors who are interested in finding out more about how to set about planning a successful gamification strategy. The venue for the event will be Oficenter, a business centre located in the heart of Madrid near the metro stop Avenida de América.

How do I get tickets?

That’s easy. Just click here, select the number of tickets you want, and enter the code “gamifeye2012″ for a whopping 50% off, and away you go!

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